{"product_id":"loreal-serie-expert-vitamino-color-spectrum-shampoo-300ml","title":"L'Oreal Serie Expert Vitamino Color Spectrum Shampoo 300ml","description":"\u003cp\u003eReveal vibrant, shiny hair with \u003cstrong\u003eL'Oreal Serie Expert Vitamino Color Spectrum Shampoo\u003c\/strong\u003e. Specially formulated for colour-treated hair, this professional-grade shampoo gently cleanses while locking in colour vibrancy for up to 100 days*. With Ferulic Acid and Citric Acid, it nourishes the hair fibre, enhances colour intensity, and protects against dullness and fading.\u003c\/p\u003e\u003cp\u003eThe patented technology targets five key colour dimensions—shine, vibrancy, contrast, tone, and brightness—preserving the multi-tonal richness of your shade. Ideal for maintaining fresh, radiant colour between salon visits.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLocks in day-one colour vibrancy for up to 100 days*\u003c\/li\u003e\n\u003cli\u003eFormulated with Ferulic Acid and Citric Acid for enhanced care\u003c\/li\u003e\n\u003cli\u003eProvides high glass-like shine with each wash\u003c\/li\u003e\n\u003cli\u003ePreserves tone, brightness, and multidimensional contrast\u003c\/li\u003e\n\u003cli\u003eNeutralises unwanted undertones and boosts radiance\u003c\/li\u003e\n\u003cli\u003eSuitable for all colour-treated hair types\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 1:\u003c\/strong\u003e Apply evenly to damp hair and emulsify into a rich lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 2:\u003c\/strong\u003e Rinse thoroughly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 3:\u003c\/strong\u003e Follow with Vitamino Color Spectrum Conditioner or Mask, and finish with Glass Shine Serum for best results.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eCan this be used daily?\u003c\/strong\u003e\u003cbr\u003eYes, it’s gentle enough for regular use on colour-treated hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it work with any hair colour?\u003c\/strong\u003e\u003cbr\u003eAbsolutely—it's suitable for all shades, enhancing depth and vibrancy.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it lather well?\u003c\/strong\u003e\u003cbr\u003eYes, it produces a rich, luxurious foam that rinses clean without stripping colour.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow can I prevent brassiness?\u003c\/strong\u003e\u003cbr\u003eUse a neutralising shampoo weekly (purple, blue, or green depending on your shade) alongside your Vitamino routine.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does it smell like?\u003c\/strong\u003e\u003cbr\u003eIt has a fresh, elegant salon fragrance with a clean finish.\u003c\/p\u003e","brand":"L'Oreal","offers":[{"title":"Default Title","offer_id":54834744426775,"sku":"jnk1787952828827","price":25.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0932\/8479\/4647\/files\/loreal-serie-expert-vitamino-color-spectrum-shampoo-300ml_1.jpg?v=1787952833","url":"https:\/\/riverlyn.shop\/products\/loreal-serie-expert-vitamino-color-spectrum-shampoo-300ml","provider":"My Store","version":"1.0","type":"link"}